This conference has always brought information and conversation about the creative possibilities of advancing digital technologies and platforms. Creative technologists and leaders in advertising, their clients and other domains will gather together to begin a discussion of a new “Innovation Imperative”.
The day will consist of keynotes, discussions, demonstrations and workshops of leading edge ideas, creative executions and intelligent systems in business and art.
Topics will include AI & Creativity, Organization Design, Change Management, The Evolution of Digital Identity and The Social Role of Machine Learning.
4A's / American Association of Advertising Agencies
About the Organizers
Its membership produces approximately 80 percent of the total advertising volume placed by agencies nationwide. Although virtually all of the large, multinational agencies are members of the 4A's, more than 60 percent of our membership bills less than $10 million per year.
The 4A's is not a club. It is a management-oriented association that offers its members the broadest possible services, expertise and information regarding the advertising agency business.
The average 4A's agency has been a member for more than 20 years, and a dozen agencies can trace their memberships back to the group of 111 agencies that founded the AAAA in 1917.
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